Mirrorless is 'probably' the future: an interview with Hasselblad Product Manager Ove Bengtson

It is quite extraordinary for Hasselblad to produce a mirrorless camera like the X1D for a number of reasons. Firstly is the obvious: it has predominantly produced cameras with very large mirrors since its first consumer camera in 1948 - the 1600F. Second, mirrorless cameras with touch screens and electronic view finders are very modern, and we may not all think of Hasselblad as a manufacturer of entirely up-to-date electronic products. In the X1D we are looking at a medium-format sensor in a bo...