Forbes -
21 Jul 2016 22:32

For most people choosing which Instagram photo to use, the one that will get the most likes, is an intuitive process. They rely on their instincts to decide which one has the greatest “wow factor” or will induce the most jealousy, or shows the most off-the-beaten-path scene. Sometimes they try to copy what has worked in the past or a successful influencer's style, but it's all a big guessing game. Not for Beautiful Destinations, a travel and lifestyle brand that has more than 10.5 million...
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