Hypebeast -
6 Aug 2016 04:50

50 years ago brothers Paul and Jim Van Doren launched The Van Doren Rubber Company out of a humble shop in Anaheim, making their first sale that morning. By the time it was the '70s, the term "House of Vans" was a household name among the skate scene, adored by those who grew fond of the brand's "sticky soles" and rugged silhouettes. Borne from the comfort of Southern California, Vans has become entrenched with SoCal's skate and surf lifestyles that continue to shape the brand's discourse throug...
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