Google Is Running Its Own Ride-Sharing Service in San Francisco

Acquired in 2013, Waze is one of Google's ventures into the realm of transportation. Rather than operating under a conventional taxi model, the app works to connect riders with drivers who are already headed in the same direction. Waze's current pilot program charges riders at around $0.54 USD a mile, significantly less than most Uber and Lyft rides. Google is said to be keeping fees low in a bid to establish the service as a peer-to-peer co-driving arrangement. In making greater strides to upen...