GUEST: Here’s a stat for you: 40 percent of chatbot users only engage in one conversation. This statistic, calculated by İlker Köksal, the cofounder of Botanalytics, suggests bot makers need to invest more effort to measure performance and deliver value to users. Traditional metrics like daily active users (DAU) and analytics tools like Google Analytics or Mixpanel work well […]
GUEST: Here’s a stat for you: 40 percent of chatbot users only engage in one conversation. This statistic, calculated by İlker Köksal, the cofounder of Botanalytics, suggests bot makers need to invest more effort to measure performance and deliver value to users. Traditional metrics like daily active users (DAU) and analytics tools like Google Analytics or Mixpanel work well […]
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