Hypebeast -
3 Nov 2016 22:52

Following in Tom Brady's footsteps is now Vic Mensa, who becomes UGG's newest spokesperson. In an unlikely pairing, the 23-year-old rapper was chosen by the cozy footwear brand to help extend its clientele reach. To do so, UGG even let Mensa curate his own campaign shots utilizing photographer Jake Osmun and personal style consultant Zoe Costello. They also used the artist's hometown of Chicago as the backdrop. The campaign is in collaboration with Footaction as well. "I like where the UGG brand...
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