Patagonia to Donate 100% of Its Black Friday Sales to Environmental Groups

Patagonia founder Yvon Chouinard has always struggled to reconcile the operations of his outdoors giant with his commitment to environmental sustainability -- his autobiography is subtitled The Education of a Reluctant Businessman for a reason. The climbing great has gone a long way toward harmonizing his seemingly opposed interests by not only donating 1% of his company's profits to environmental groups, but by committing Patagonia to a B Corp certification of social sustainability and environm...