Fashionologie -
7 Feb 2017 16:00

H&M is in the business of defying expectations on the regular with its affordable fashion, but it's the work the brand is doing with its latest Conscious collection that will blow you away. Take for instance this dreamy, blush-pink gown that seems to float on air, modeled here by supermodel Natalia Vodianova, the face of the label's 2017 collection. You'd never guess that it was manufactured from recycled plastic collected from the shoreline. The very same plastic that's polluting our beach ecos...
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