Hypebeast -
31 Mar 2017 11:23

Mike Eckhaus and Zoe Latta of NYC-based label Eckhaus Latta have always been known for their daring and inventive approach to fashion. But for the label's Spring/Summer 2017 campaign, the creative duo took the age old tactic of sex sells to a whole new level, showing real couples and Craigslist's cast having real sex in front of the camera. Shot by photographer and friend Heji Shin, the bold NSFW campaign offers a full-frontal, no-frills look at sexuality and its role in culture, fashion and adv...
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