Soulland Teams up With Australia's Contra on a Collaborative T-Shirt Drop

Fresh from dropping its 2017 fall/winter lookbook, Copenhagen-based label Soulland has announced a T-shirt collaboration with Australian retailer Contra. The inspiration for the tee comes from a variety of tulip, the Semper Augusta, which became hugely popular in 1637, forcing the price for a single bulb above the prices for gold and silver. As quickly as the Semper Augusta boom had started, the price crashed and Dutch entrepreneurs were all left with a huge loss. This story is reflected in the ...