Jason Markk Explains How to Become the Best Shoe Cleaner

For our latest visual feature, we link up with shoe cleaning extraordinaire Jason Markk and learn more about his background, his humble beginnings, the anatomy of a quality sneaker treatment and more. Over the course of four minutes, Markk takes us to his Harbor City childhood home to delve into his past and the positive effect his supportive parents had on him. Later, we follow the brand owner as he takes us to his company's Los Angeles flagship. "The main focus of the store, was just purely fo...