Yashica's "Unprecedented" Camera Comes to Kickstarter

Japanese brand Yashica released a teaser video alluding to the creation of a new camera. The teaser, titled "The Prologue," showcases a girl walking around with an old Yashica film camera and a short scene with a clip-on smartphone lens. The visuals begin with the tagline: "Expect the Unexpected:The Unprecedented Camera by YASHICA" with "October 2017, Kickstarter" appearing thereafter. The company was founded back in 1949 in Nagano, Japan as a manufacturer of clock components. It made its first ...