AT&T recently revealed some of its Q3 data, and the carrier says it saw 900,000 fewer smartphone upgrades compared to the year ago quarter. A recent Bloomberg piece suggests that the AT&T drop in year-over-year smartphone sales could be a sign that the iPhone 8 isn’t doing so hot. If the iPhone 8 had been a hit out of the gate, then I would have expected AT&T’s upgrade number might at least have fallen less dramatically. It does mention that AT&T’s Q3 only included about a week of iPhone 8...
AT&T sees almost 1M fewer upgrades during iPhone 8 launch quarter ahead of iPhone X release
9 to 5 Mac - 13 Oct 2017 18:06
AT&T recently revealed some of its Q3 data, and the carrier says it saw 900,000 fewer smartphone upgrades compared to the year ago quarter. A recent Bloomberg piece suggests that the AT&T drop in year-over-year smartphone sales could be a sign that the iPhone 8 isn’t doing so hot. If the iPhone 8 had been a hit out of the gate, then I would have expected AT&T’s upgrade number might at least have fallen less dramatically. It does mention that AT&T’s Q3 only included about a week of iPhone 8...
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