This New Nike Air Max 90 Is All About Flexing With Big Logos

Nike's Air Max Plus isn't the only sneaker to receive oversized logo detailing. An Air Max 90 with blown-up logos has appeared, courtesy of Japanese retailer atmos. Featuring a plain white upper and midsole, the shoe is distinguished by an enormous "AIR MAX" logo on its side. Contrasting with sneaker's neutral-toned colorway, the supersized branding overtakes the area normally occupied by a Swoosh. The translucent "AIR MAX" has been executed in a color that recalls the iconic "Infared" Air Max 9...