Kanye West's first The Life of Pablo New York pop-up was a moment that echoed the current state of streetwear--it had the hype, long lines, and the scammer-DIY feel that comes with selling screen-printed Gildan t-shirts for $45. Truly capturing the moment though were two kids, Austin Butts and Jonah Levine, who took it upon themselves to print and sell bootleg Pablo merch to those waiting in line. Though the pair treated the venture as more of a joke than a real business opportunity, their side ...
Kanye West's first The Life of Pablo New York pop-up was a moment that echoed the current state of streetwear--it had the hype, long lines, and the scammer-DIY feel that comes with selling screen-printed Gildan t-shirts for $45. Truly capturing the moment though were two kids, Austin Butts and Jonah Levine, who took it upon themselves to print and sell bootleg Pablo merch to those waiting in line. Though the pair treated the venture as more of a joke than a real business opportunity, their side ...
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