Refinery29 -
12 Dec 2017 14:00

Following a froggy-green 2017, last week Pantone revealed the color of 2018, a decidedly more wearable, uplifting hue of Ultra Violet. According to Pantone, the "dramatically provocative and thoughtful purple shade communicates originality, ingenuity, and visionary thinking that points us toward the future." "We are living in a time that requires inventiveness and imagination," Leatrice Eiseman, executive director of the Pantone Color Institute explained. "It is this kind of creative inspiration...
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