Rakuten Plots to Penetrate the 4G Wireless Carrier Market in Japan

Rakuten, rooted in Japanese e-commerce, hopes to penetrate the already exclusive cellphone carrier market in Japan by acquiring a 4G license. As the number of cellphone users continues to plateau over the next few years, the race to hold the greatest market presence intensifies. Not to mention, the industry is already being monopolized by three major firms, which is why some analysts find it unlikely that Rakuten can go against these forces and not have to operate in a perpetual loss. However, o...