NOUS Taps ROKIT for Exclusive Capsule Collection

NOUS, helmed by ex collete staffers, opened its doors on January 8 and rolled out a new collaboration with Chicago's ROKIT soon after, focusing on graphic goods and unconventional textiles. A tarpaulin poncho, hat and waist bag offer water resistance and futuristic flair, with the clear textile allowing for the grid pattern to show through. Each item boasts different branding: the bag features ROKIT's logo, the hat is co-branded and the poncho features a large, full-color graphic, also seen on t...