The Jaw-Dropping Rolex "Rainbow" Daytona Returns in Everose

Rolex is indisputably one of the most sought-after brands in the world of high-end timepieces, and its Cosmograph Daytona "Rainbow" may be the definitive collector's item. Normally seen in yellow or white gold, the model has arrived in Everose, a warm shade that plays nicely with the rainbow-colored, sapphire-studded bezel. 18-karat pink gold watch hands, matching 18k crystals and dozens of diamonds afford the watch even more sparkle -- and an elevated price tag. Still, its nothing compared to t...