Domestic Box Office To Remain Stable, But "Failures Are Becoming More Noticeable," PwC Study Warns

In PwC’s annual, far-reaching study of all nooks and crannies of the media business, its takeaways on the movie business are among the most noteworthy. Domestic box office is expected to show modest growth, with rising ticket prices concealing the decline in admissions. “The underlying stability of the sector hasn't lessened the anxiety surrounding it,” PwC notes. “Thanks to the increasingly sophisticated analytic and social media tools at their disposal, US studios are…