Raf Simons Showcases "HEROES" Pink Ribbon to Support Breast Cancer Awareness

To support Breast Cancer awareness, Raf Simons has just announced his partnership with Belgium-based Pink Ribbon, an organization that aids in research and prevention of breast cancer. The team-up has resulted in a custom pink ribbon which features the word "HEROES" along with Raf's first initial "R" on the lower end. "HEROES" was chosen to depict all the women who have fought against breast cancer, as well as to represent all those who have stood-up to raise awareness for the cause. For those w...