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The cameras inside the iPhone Xs and Xs Max are estimated to cost $51.10 The cost benchmarking team at analyst firm IHS Markit has dissected an iPhone Xs Max in order to estimate the cost of components. For the 64GB version the team has calculated an estimated total bill of material (BOM) $390, a $20 increase from the smaller, previous-generation iPhone X. With a starting price of $1,099 at the retail end of the supply chain this $20 increase in component cost translates into a $100 increase of retail pricing, however. As a comparison, Samsung's Galaxy S9+ with 64GB ...
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