Sinclair Broadcast Group, the top owner of local TV stations in the U.S., said it raked in so much ad revenue from the midterm elections that 2018 is now the biggest political ad year of any on record aside from 2012, a presidential year. In reporting third-quarter financial results, Sinclair said political ad revenue for the full year is 60% ahead of 2014 levels and 20% above the presidential year of 2016. Total revenue for the quarter increased 19% from the same quarter…
Sinclair Broadcast Group, the top owner of local TV stations in the U.S., said it raked in so much ad revenue from the midterm elections that 2018 is now the biggest political ad year of any on record aside from 2012, a presidential year. In reporting third-quarter financial results, Sinclair said political ad revenue for the full year is 60% ahead of 2014 levels and 20% above the presidential year of 2016. Total revenue for the quarter increased 19% from the same quarter…
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