Here's What Happened at Visible's Experiential NYC Pop-Up

Eschewing a physical presence for its offering, Visible introduced a app-based cellphone service completely untethered to conventional norms -- bringing an unparalleled offering of unlimited everything, at 5 Mbps speeds, using Verizon's 4G LTE network for $40 USD per month. To tap into its ethos of flipping the phone service game upside down, Visible opened the doors of InVisible NY, a SoHo-based experiential location that used an innocuous, faux storefront to hide from guests a curative space t...