Ahead of CES, Apple Puts Up Billboard Touting Privacy in Las Vegas

In the heart of Las Vegas, where the Consumer Electronics Show is set to kick off next week, Apple has put up a giant sign touting the security of its devices. The billboard, which was noticed by Engadget's Chris Velazco, plays on an iconic Las Vegas tourism slogan: "What happens in Vegas, stays in Vegas." "What happens on your iPhone, stays on your iPhone," reads the sign, which is located near the Las Vegas Convention Center and many prominent Las Vegas hotels. Apple never shows up at CES, so ...