H&M has teamed up with Swedish brand Eytys for what could be the high street hero's coolest collaboration yet. Available from today, the collection will include all of Eytys' (pronounced "80s" - the Ys are a nod to Generation Y) design signatures, from distinctive chunky soled shoes to fuss-free oversized tees via relaxed denim. Rather than two separate collections for men and women, the whole offering is a one-for-all, embodying the label's overarching ethos of "clothing free from restraints on...
H&M has teamed up with Swedish brand Eytys for what could be the high street hero's coolest collaboration yet. Available from today, the collection will include all of Eytys' (pronounced "80s" - the Ys are a nod to Generation Y) design signatures, from distinctive chunky soled shoes to fuss-free oversized tees via relaxed denim. Rather than two separate collections for men and women, the whole offering is a one-for-all, embodying the label's overarching ethos of "clothing free from restraints on...
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