Can commercials tell great stories? Yes they can according to this interview with Matthew Luhn, a Hollywood writer and story teller who "makes people cry for a living". Luhn shares insights for marketers along with some favorite 'get out your tissues' ads.
Can commercials tell great stories? Yes they can according to this interview with Matthew Luhn, a Hollywood writer and story teller who "makes people cry for a living". Luhn shares insights for marketers along with some favorite 'get out your tissues' ads.
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