Whoever Runs Target's Hilarious Twitter Account Has Been Reading Our Minds

Everyone jokes about running to Target to buy "just one thing" but you wind up spending $200 without even realizing it. There is such a thing as the "Target effect" which is the reason why we overspend when shopping at Target. The marketing and design team at Target have created a layout that guides shoppers through an assortment of products the retailer wants us to buy.