Running is more popular than ever. The amount of marathons hosted each year throughout the globe grew by 40.43% between 2008 and 2018, with races in Asia having grown by over 250%. And with this growth comes extra demands from runners -- whether they're running around the block or competing in the Olympics -- who need footwear that matches their needs. So how are companies keeping up? The biggest innovations in sneakers have always been primarily driven by running shoes, with brands constantly o...
Running is more popular than ever. The amount of marathons hosted each year throughout the globe grew by 40.43% between 2008 and 2018, with races in Asia having grown by over 250%. And with this growth comes extra demands from runners -- whether they're running around the block or competing in the Olympics -- who need footwear that matches their needs. So how are companies keeping up? The biggest innovations in sneakers have always been primarily driven by running shoes, with brands constantly o...
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