A construction guy named Omar in Austin, Texas, became an “Instagram influencer” recently after attracting hundreds of thousands of followers to his @justaconstructionguy account with just a handful of photos. But it turns out the guy was a carefully crafted persona designed to help a small coffee shop sell coffee. After being created in May, […]
A construction guy named Omar in Austin, Texas, became an “Instagram influencer” recently after attracting hundreds of thousands of followers to his @justaconstructionguy account with just a handful of photos. But it turns out the guy was a carefully crafted persona designed to help a small coffee shop sell coffee. After being created in May, […]
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