The largest 18 e-commerce marketplaces account for more than $1 trillion in global sales annually. While consumers are more discerning than ever; and dominant brands continue to prevail, undercurrents of exclusivity and social preferences may diminish their outsized market shares.
The largest 18 e-commerce marketplaces account for more than $1 trillion in global sales annually. While consumers are more discerning than ever; and dominant brands continue to prevail, undercurrents of exclusivity and social preferences may diminish their outsized market shares.
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