Patagonia Fights Back Against Amazon & Resellers in New Lawsuit

Patagonia has recently filed a copyright infringement lawsuit against Kimberly McHugh, a third-party seller, for the use of its brand name and "Fitz Roy" logo to, sell "substantial quantities of Patagonia-branded products online through retail platforms, including Amazon.com." McHugh is allegedly selling authentic Patagonia products through her Amazon store, Our Little Corner, which is considered a grey market shop, as neither McHugh nor Amazon are authorized dealers with consent from Patagonia ...