Puma Taps Upscale Vandal for Motor Sport-Inspired Range

Puma has tapped street culture vet and creative Upscale Vandal for a collab inspired by auto sports. The range loosely takes cues from popular car brands such as Ferrari and BMW but Puma and Vandal's spin adds a bit more color and character in the patterns, street-centric designs as well as the youth-directed styling. In the campaign, the project heads to Puerto Rico for the lookbook shoot, a nod to Latin culture where the pictorial also enlists Latino and Latina models.In Instagram post, Upscal...