Early indicators — plus common sense — point toward coronavirus-related quarantining giving broadcast-TV viewership a boost that could offset the downturn that is annually sustained once spring… springs. As of March 12 (the latest data available for this measure), PUT levels (Persons Using TVs) were up only slightly week-to-week. Yet a comparison of the total […]
Early indicators — plus common sense — point toward coronavirus-related quarantining giving broadcast-TV viewership a boost that could offset the downturn that is annually sustained once spring… springs. As of March 12 (the latest data available for this measure), PUT levels (Persons Using TVs) were up only slightly week-to-week. Yet a comparison of the total […]
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