NADA Launches Profit-Sharing Virtual Fair to Help 200 Galleries During Pandemic

Following its partnership with the Kinkade Family Foundation, the New Art Dealers Alliance (NADA) just launched a virtual fair to help galleries turn profits during the COVID-19 pandemic.The online initiative, aptly titled FAIR, will see 20 percent of all sales will go into a collective pool and split evenly among the dealers. An additional 20 percent will go to artists on show. Instead of the traditional participating fee, galleries will pay 10 percent of their sales proceeds to NADA for organi...