General Mills and Champion Serve a Taste You Can See With Cereal-Themed Capsule

The global cereal conglomerate General Mills, known for Lucky Charms, Cinnamon Toast Crunch, Honey Nut Cheerios, and Wheaties, has taken over Champion's essentials in an unlikely collaboration.However, the collection makes perfect sense. Cereal has had a cultural reset, the likes of Travis Scott and KITH Treats have played a huge part in making cereal "cool." As a result, emblazoning Champion's Reverse Weave hoodies and T-shirts with branding taken from Lucky Charms, Cinnamon Toast Crunch, Honey...