How Much Is Your Favorite Streetwear Company Worth? It All Comes Down To Hype

Last month, GOAT achieved a $1.75 billion USD valuation, putting it in the company of the likes of its competitor StockX, which earned a $1 billion USD valuation last summer. But while the big B does have an impressive ring to it -- and the number can earn a company the coveted unicorn status -- such a figure doesn't necessarily translate to profits, nor does it prevent a company from laying off large swaths of employees when times get tough.So how do those values get tallied up, and why do we c...