Burger King Has Revealed a Bold New Visual Identity

Burger King has debuted an entirely new visual identity with its first top-to-bottom rebrand in over 20 years. In an announcement today, the fast food chain revealed a modernized look which encompasses all aspects of the customer experience from packaging to uniforms -- and of course a new logo. Burger King customers will see the beginnings of these changes begin to roll out as soon as early this year, and the company aims to have the redesign fully implemented at its worldwide locations within ...