Junya Watanabe and New Balance Elevate the BB480

Junya Watanabe's collaboration-centric eYe imprint has teamed up with New Balance to elevate the BB480. A court sneaker that first released in 1983, the BB480 was seen in 2020 as part of a Jolly Rancher x Kawhi Leonard pack, and has since been rolling out in understated low and high-cut iterations. Now, with the involvement of Junya Watanabe, the no-frills silhouette is looking to get an infusion of lifestyle flair, much in the way the 550 did in 2020 at the hands of Aimé Leon Dore.Watanabe kee...