How PXG Became The Coolest Golf Brand In The World In Less Than A Decade

"I want a golf club that looks like a blade, plays like a cavity back, launches higher, goes farther, feels amazing, is incredibly forgiving and is sexy," was the initial manifesto laid out by PXG Founder and CEO, Bob Parsons. These words would eventually lay the foundation for what would become one of the fastest growing new golf brands in the world, PXG (Parsons Xtreme Golf). And it all began with a serendipitous nine holes when Parsons met former PGA Tour player and golf club designer Mike Ni...