LIFUL SS21 Demonstrates Year-Round Styling

Korean minimalist brand LIFUL MINIMAL GARMENTS focused on retro styling in its Spring/Summer 2021 lookbook but the accompanying campaign is refining the presentation. Rather than looking to casual street fare, the SS21 campaign is inspired by the conceit of providing garments for a full year of style, dubbed "LIFUL 365."The campaign's looks combine mainline items with elements of LIFUL's various sub-labels, which include wardrobe staples and loungewear. What results is a slew of slouchy, mature ...