Telling an entrepreneur to aim for second best, as opposed to being the best, may sound a bit crazy. After all, we have been conditioned from a young age to celebrate coming in first and at the top of the standings. That's what many people think business -- and life -- are all about.
Telling an entrepreneur to aim for second best, as opposed to being the best, may sound a bit crazy. After all, we have been conditioned from a young age to celebrate coming in first and at the top of the standings. That's what many people think business -- and life -- are all about.
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