Xiaomi is slowly phasing out its Mi branding

Chinese electronics manufacturer Xiaomi recently passed Apple to become the world's second-largest phone maker. It's now banking on the fact its products are recognizable enough they don't need additional branding. As first reported by XDA Developers, the company will phase out its "Mi" branding over the coming months, with new products slated to carry the Xiaomi name instead. "Starting in 2021 Q3, Xiaomi's product series 'Mi' will be renamed to 'Xiaomi,'" a spokesperson for the company told Eng...