RIMOWA's Latest Campaign Plasters Patti Smith's Poetic Words Across the Globe

Following a travel-punched campaign featuring Rihanna, LeBron James, Roger Federer and Patti Smith, RIMOWA has launched a new campaign, dubbed "The Poem That Moves," paying homage to an anthem poem, titled "Never Still," written by Smith.Celebrating the range of the brand's "Never Still" collection, which includes RIMOWA's polycarbonate crossbody bag in a slew of colorways and signature luggage, the new campaign showcases excerpts from the aforementioned poem across physical and digital location...