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Instagram is Paying Up to $35,000 to Lure Creators Away From TikTok Instagram very much wants users to post Reels and is paying sums of money to some creators to do so. But the value that some creators are seeing to publish reels varies, between $1,000 and up to $35,000, and the parameters for why aren’t clear. Called the Reels Play bonus program, Instagram is trying to […]
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