adidas Originals' Metaverse NFT Collection Sells Out Almost Immediately

On December 17, adidas Originals ventured into the Metaverse with its debut NFT collection that sold out almost immediately.Titled Into the Metaverse, the endeavor was created with Bored Ape Yacht Club, gmoney and PUNKS comic. Featuring 30,000 NFTs priced at 0.2 ETH each (about $800 USD), the sale generated over $23 million USD (6,000 ETH) in revenue, according to Cryptobriefing. Each NFT purchase guaranteed access to physical merchandise including a hoodie, tracksuit and more, virtual wearables...