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Is Hermès' 'Peihuo' Paywall a Problem in China?

The Business of Fashion - 19 Apr 2022 20:39
Is Hermès' 'Peihuo' Paywall a Problem in China? Chinese luxury consumers say they feel increasingly pressured to buy other items before being offered the chance to nab sought-after Birkin and Kelly bags. The sales tactic is reportedly on the rise at brands like Celine and Rolex, too.
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