First Look at the adidas UltraBOOST DNA 5.0 "Cloud White"

The sneaker world experienced a seismic shift in 2015, when adidas debuted its now iconic UltraBOOST silhouette. Thanks in part to Kanye West who was spotted rocking the "Triple White" colorway in May of that year, a suite of tasteful collaborations would come to follow -- with YEEZY, Pharrell Williams, Yohji Yamamoto and Stella McCartney leading the pack. Going back to the early days, the most simple color palettes of the UltraBOOST 1.0 were sold out everywhere, unless copping on the secondary ...