Facebook Is Revamping Its Algorithm to Compete With TikTok

In an effort to compete with TikTok, Facebook is implementing a new "discovery engine" feed change that will prioritize recommended posts over content from accounts that users follow, according to an internal memo from April shared via The Verge.The letter, which came from Meta executive and head of the Facebook app Tom Alison, details the social media giant's goals to "make Reels successful," "build world-class recommendations technology" and "unlock messaging-based sharing." In addition to the...