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Italian apparel brand C.P. Company has announced its new loyalty program. Entitled The Brotherhood, the digital membership program promises its loyal customers access to personalized offers, one-of-a-kind services and more.The program was created to give back to frequent shoppers, while meeting the demand for a personalized experience.Users can sign up to join The Brotherhood on C.P. Company's website. From there, any shopping will help them to accrue points, unlocking new milestones with higher...
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